13 December 2006

Alcohol is alcohol

is what Diageo's Chief Executive Paul Walsh says when it comes to market share and the products his giant company sells.

Given the location and time availale, I wish he'd given me a bottle of Black Label after the shoot. A tiny, featureless meeting room with two glass walls, clutter and horrible flourescent lighting were the aspects greeting me when I turned up for my five minutes with the big man. Paul Walsh was actually very nice and felt comfortable, which may have persuaded him to allow me to sit in on the interview and shoot a more lively picture than the posed portraits.

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