22 April 2008

Harpic or Dettol?

Today we visited Bart Becht, CEO of Reckitt Benckiser, world leader in manufacturing those boring, everyday household products. Similar to their product advertisements, the interview was also in the no-frills, but quality category. The room we met in was a mix between a sterile lab and an art gallery displaying cleaning products. Weird, but somehow wonderful...

No comments:

Post a Comment